Money and Finance

It's simple. Professional speaking is about business, and business is about money. So understanding money and finances is critical to your success as a speaking professional.

These Savvies explore the topic of Money and Finance in more detail —

Pro Speaker U

Now that you’ve explored how to set the price for your resources or the fee for your programs, let’s explore a somewhat radical possibility — the idea that determining the price for your products is completely backwards from the way you should be doing it.

Pro Speaker U

Some of the techniques for determining prices that you've considered in this course are logical in nature — the cost of producing the product, how much the target market can afford to spend, that sort of thing. But choosing a price isn't just logical; there's a strong psychological component to it as well. Let's consider the concept of price breakpoints.

Pro Speaker U

Without going into the psychology behind it, here’s how to determine the price breakpoints in pricing your products or services. In general —

Pro Speaker U

There is probably no issue that causes professional speakers more anxiety than trying to figure out how to price their products and speeches.

Pages